Alexandros Siormpas，荷兰阿姆斯特丹金融专家
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Alexandros Siormpas

验证专家  in 金融

欧博体育app下载专家

位置
荷兰阿姆斯特丹
至今成员总数
2016年12月15日

Alexandros is a highly committed and results-driven pricing professional with a track record of significant top and bottom-line impact across Tier 1 eCommerce, 市场, 和消费品业务(三星), 飞利浦, 和易趣). He now freelances to contribute his 10+ years of deep expertise in engaging and challenging pricing and financial modeling projects.

市场规模金融建模市场研究盈利能力分析财务规划 & 分析(FP&A)筹款合并 & 收购(M&A)财务报告价格咨询定价分析

职业生涯突出

定价经理
易趣
商业分析经理
飞利浦电视EMEA总部(冠捷科技)
市场情报分析员
三星欧洲总部

教育强调

工商管理硕士(MBA)
阿姆斯特丹自由大学
硕士学位
塞萨洛尼基亚里士多德大学

认证了

分销，市场力量和调查
贝克麦肯齐

案例研究

工作经验

高级定价分析师

2019年至今
Albelli-Photobox集团
  • Led the post-merger integration in the pricing domain since May 2022.
  • 贡献€18.对P的增量影响为400万/年&L by optimizing a complex portfolio of 5000+ prices and diverse promotions.
  • Managed the end-to-end data project lifecycle, from business requirements to final deployment.
  • Collaborated cross-functionally with business owners, product managers, engineers, and marketers.
  • Developed an AI-based pricing algorithm with a machine learning technology stack including R, Python, 和SQL.
  • Redesigned the pricing data feeds to enable closed loops across internal platforms.
  • Optimized the CRM and website retention campaigns with multi-armed bandit experiments.
  • Enhanced the acquisition promotions in paid channels like SEA and Facebook with non-linear regression.
  • Delivered the fully automated analysis of A/B/n tests via R and Python scripts and self-service dashboards.
  • Designed and implemented a fully automated pricing data collection for 40 competitors.
重点领域:算法, 机器学习, 人工智能(AI), 定价模型, 定价, 数据科学, 价格分析, P&L预测, 预测, 回归建模, 荷兰, 微软演示文稿, SaaS, 定价策略, Microsoft Excel, 市场研究 & 分析，商业计划，商业策略，货币化

定价经理

2017 - 2019
易趣
  • Led cross-functional pricing transformation partnering with business development, 数据科学, 市场营销, 产品管理, 和金融.
  • 管理和优化20,500 individual price points through mathematical optimization, A/B测试实验, 以及监督式机器学习技术.
  • 交付€6.1 million per year incremental revenue from price optimization and €3.8 million per year by introducing an innovative freemium pricing strategy.
  • 增加GMV取货率百分比1.2% for the horizontal business despite Facebook's entrance into the 市场.
  • 增加了24个客户基础.7%，产品采用率提高13%.4% and diversified the product mix through advanced cross-elasticity pricing analytics.
  • Introduced innovative price-drop communications through in-app notifications on iOS and Android.
  • 平衡不可避免的定价与盈利之间的权衡, 市场份额和NPS, while reduced price-related financial risk through a Monte Carlo stochastic simulation.
  • Implemented a highly accurate price-revenue forecast model based on exponential smoothing and deseasonalized time series with a 0.错误率8%.
  • Performed competitive benchmark against Facebook Marketplace, AliExpress, AutoScout24, Bol.com, beslist.nl.
  • Implemented new pricing monitoring mechanisms with automated cloud-based dashboards.
Focus areas: 定价策略, 盈利能力分析, 市场研究, 定价, 数据科学, P&L预测, 预测, 回归建模, 荷兰, 微软演示文稿, SaaS, Microsoft Excel, 定价模型, 市场研究 & 分析, Price 分析，商业计划，商业策略，货币化

商业分析经理

2014 - 2017
飞利浦电视EMEA总部(冠捷科技)
  • Conducted pricing, business, market, and competitor analysis for a $900 million business.
  • 引入并执行损益表(P&L) per customer, enabling profitability initiatives that improved EBITDA by 3.1%.
  • Advised on the product pricing strategy through price elasticity and a pocket price Waterfall analysis and additional 10.净收入8%.
  • Performed due diligence for strategic projects such as geographical expansion and new brand.
  • Consulted on the long-term roadmap of a product portfolio through a market segmentation analysis.
  • Collaborated with 市场营销 and implemented a customer lifetime value and return on investment analysis.
  • 按产品类别预测市场需求.3%精度偏差.
  • Partnered with the managing directors in formulating strategic plans and annual budgets.
  • Supported local commercial directors in formulating a channel strategy and optimizing the product-customer mix.
重点领域:商业计划, 商业智能(BI), 预算, 客户终身价值, 价格分析, 盈利能力分析, P&L预测, 预测, 回归建模, 荷兰, 微软演示文稿, 定价策略, 定价, Microsoft Excel, 定价模型, 市场研究 & 分析、商业策略、货币化

市场情报分析员

2013 - 2014
三星欧洲总部
  • Delivered management reporting and analysis for smartphones, tablets, and wearables in Europe.
  • Supported business development with analysis enabled Samsung to turn around the tablet business and replace Apple from the number one position.
  • Performed portfolio benchmark against existing and upcoming competitors like Apple, 华为, 索尼, 和其他人.
  • Partnered with the business development team on sizing new market opportunities like B2B, 物联网, 并形成了进入市场战略.
  • Advised the European portfolio team regarding demand potential, 新产品的市场契合度和价格定位.
  • Introduced innovative KPI dashboard endorsed by the EU executive team.
  • Liaised and collaborated with local subsidiaries and Korea headquarters.
  • Delivered impactful presentations across workshops with key accounts such as Vodafone, 西班牙电话公司, 和更多的.
Focus areas: 投资组合分析, Data 分析, 价格分析, 市场研究, P&L预测, 预测, 回归建模, 微软演示文稿, SaaS, 定价策略, 定价, Microsoft Excel, 定价模型, 市场研究 & 分析，商业计划，商业战略

MBA实习生

2013 - 2013
飞利浦全球总部
  • Generated monthly sales, pricing, and market share reports for all European countries.
  • 支持商业策略活动, 包括定价, 基准测试, 竞争与市场规模.
  • Restructured reporting processes, which improved efficiency by 36%.
重点领域:市场研究, 价格分析, 财务报告, 回归建模, 荷兰, 微软演示文稿, 定价策略, 定价, Microsoft Excel, 定价模型, 市场研究 & 分析，商业计划，商业战略
2012 - 2013

工商管理硕士(MBA) in Business Administration

阿姆斯特丹自由大学-阿姆斯特丹，荷兰

2005 - 2010

工程硕士学位

塞萨洛尼基亚里士多德大学-塞萨洛尼基，希腊

2016年9月至今

分销，市场力量和调查

贝克麦肯齐

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